The University of Hawaii College of Tropical Agriculture and Human Resources (CTAHR), University of Hawaii Center for International Business Education and Research (CIBER), Hawaii Food Manufacturers Association (HFMA) and De La Salle Professional Schools, Manila, Philippines (DLSPS) are partnering to bring you a workshop addressing the issues of international trade in agribusiness.

The conference will focus on food processing and the various issues that face agribusiness practitioners that prevent them from developing, maintaining and expanding commercial export markets.  The topics discussed will help raise awareness and practical knowledge of global business activities through an increase in marketing intelligence, development of new strategies in how market shares can grow and identification and expansion of new markets.  The goal of the conference is to present windows of opportunities and entry points in the international agribusiness and food value chain by identifying key factors driving competition and alliances and discussing business strategies employed by successful players that will enable new businesses to enter and grow their businesses in food markets overseas.

The conference is open to members of the food industry from the farm to the consumer, other agribusinesses, regulators and various public sector members, the academia (faculty, students, and staff), and anyone interested.  The conference will be held on February 26-27, 2008 at the Pacific Beach Hotel in Waikiki, Hawaii.

This project, "Enhancing Hawaii's Global Competitiveness and Business Performance in International Agribusiness with Focus on Food Processing" was partially funded by the International Science and Education Competitive Grants Program of the Cooperative State Research, Education, and Extension Service of the United States Department of Agriculture, Award #2006-51160-03402.