Last updated on Saturday, March 12, 2022
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 Name : Young Jin Bahng
Title : Associate Professor
Unit : Department of Family and Consumer Sciences
Address : 2515 Campus Road Honolulu, HI 96822
Room : Miller Hall 201C
Phone : (808) 956-2237
Fax : (808) 956-2241
E-mail : yb7@hawaii.edu
Specialties : retail merchandising
Professional Prep/Appointments :
Ph.D. – Apparel, Housing, and Resource Management, Virginia Tech, Blacksburg, VA
Projects :
Female entrepreneurs' managerial performance and well-being - Hatch project
Developing retail buying models and comparing across nations-Hatch project
Retail service quality for consumers with disabilities - Seed project
Courses Taught: FDM 221 Textiles
FDM 437 Small Business Start-Up
FDM 471 International Apparel Trade Issues
FDM 469 Field Trip Study in the Fashion Industry
FDM 499 Directed Reading and Research (Independent Study)
AHRM 2264 Introduction to the Fashion Industry (Virginia Tech)
FCS 217 Textiles 1 (Lecture and Lab; Indiana State University)
Research Interests :
- Retail buying behavior and assortment planning strategies
- Market segmentation
- Entrepreneurship
- Global fashion industry and trades
Papers in peer-reviewed journals
Yancura, L. A., Reilly, A., & Bahng, Y. (2019). Reminiscence as a tool for pedagogy in fashion design and merchandising curriculum. The International Journal of Reminiscence and Life Review, 6(1), 45-49.
Bahng, Y., Kincade, D. H., & Rogers, F. T. (2018).
Assortment planning for retail buying, retail store operations, and firm performance. Journal of Distribution
Science, 16(8), 15-27.
Bahng, Y., & Reilly, A. (2018). Comparison of Design
Preferences in the Hawaiian Shirt and Current Market. Fashion and Textile Research Journal, 20(4), 1-10.
Bahng, Y. (2018).
Consideration of assortment decision criteria: men’s wear vs.
women’s wear and male vs. female retail buyers. International Journal of Industrial
Distribution and Business, 9(7), 7-18.
Bahng, Y., Yang, J-H., & Reilly, A. (2016). A qualitative approach to understanding Hawaiian apparel manufacturers’ exports: Strategic marketing resources, dynamic capabilities, and export barriers. International Journal of Export Marketing. 1(1), 96-113.
Bahng, Y., Cristi-Kim, M., & Lin, S. (2015, Summer). Retail buying strategies of Hawai’i apparel retailers. Journal of Business Leadership, 1, 35-50.
Bahng, Y., & Choi, S. (2015, February). Korean women’s apparel firms’ product planning strategies to survive the effect of recession and fast-fashion. Journal of Korea Design Forum, 46, 139-150.
Bahng, Y., & Kincade, D. H. (2014). Retail buyer segmentation based on the use of assortment decision factors. Journal of Retailing and Consumer Services, 21(4), 643-652. (Impact factors: SNIP 2014: 1.249, SJR 2014: 0.657, SJR Marketing: Q2)
Bahng, Y., Kincade, D. H., & Yang, J. (2013). U.S. college students’ apparel shopping orientation and brand/product preferences in the context of college major, Journal of Fashion Marketing Management, 17(3), 367-384.
(Impact factors: SNIP 2013: 1.261, SJR 2013: 0.438, SJR Marketing: Q2, SJR Business and International Management: Q2)
Bahng, Y., & Kincade, D. H. (2012). The relationship between temperature and sales: Sales data analysis of a retailer of branded women’s business wear, International Journal of Retail and Distribution management, 40(6), 410-426. (Impact factors: SNIP 2012: 1.081, SJR 2012: 0.626, SJR Marketing: Q2, SJR Tourism, Leisure and Hospitality Managemnet: Q2)
*SJR Quartile: Q1 means highest values and Q4 lowest values
Committee/editor reviewed publications
Bahng, Y. & Kincade, D. H. (2013, Fall). Weather and consumer’s apparel behavior. Mental Notes: Research, Knowledge, Health, Wellness.4, 24-27.
Languages : English, Korean
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